A Ranking of Companies Based on Data Privacy
Neutronian Data Privacy Scores (DPS) were developed to bring clarity and trust to the marketing ecosystem. The scores are an established standard for data privacy verification and were created to take the guesswork out of the partner vetting process and to give those that are going above and beyond to do their part, a way to stand out.
The Data Privacy Scores allow companies to have better transparency and verification of data privacy. The main use cases of the Scores include:
Multiple tiers of subscriptions are available from Free to Enterprise level.
The Data Privacy Scores are generated based on a review of the publicly available data about each entity. Examples of the types of data reviewed include a company’s privacy policy, privacy related regulation disclosures (ex. GDPR/CCPA), opt-out and DSAR processes, sensitive information disclosures, and company background details
Data is collected using a mix of three collection approaches:
Scores are then generated based on the data that has been collected for each of the companies that are reviewed. Scores are based on the Data Privacy Scoring framework covering three core categories – Privacy & Compliance, Data Disclosures and Company Background. Multiple aspects are reviewed within each category and then scores are calculated for each category as well as an overall score. You can learn more about the Data Privacy Scoring framework by downloading our methodology white paper here.
Register to view the current reports. Multiple report tiers are available from free to enterprise engagements.
Check out our white paper to learn more about our scoring framework and methodology.
Request your data privacy scores or if you are an agency partner, request the scores for one of your clients.
Contact us to find out how you can receive feedback on your scores, leverage DPS to evaluate potential partners or utilize the scores for campaign analysis.
Complete our feedback form to submit items for consideration in the next release of the scores (Q4 2023)