Alice Siu
Associate Director of the Center for Deliberative Democracy at Stanford University
Product details
High level solution components
Compliance Safety
Automated, ongoing screening of data privacy and compliance practices, including detection of consent management tools and source verification.
Audit & Monitoring
Comprehensive review and ongoing monitoring of key data quality aspects resulting in certification and in the future, Neutronian Quality Index (NQI™) scores.
Scoring & Analytics
Advanced segmentation and performance analytics for specific marketer use cases resulting in customized, private Neutronian Quality Index (NQI™) scores.
Solution benefits
Marketers & Brands
Deliver better advertising results by ensuring data quality and compliance
- Reduce compliance risk through in-depth verification of each data provider's consent and compliance practices
- Confirm the quality of the data that you use with a comprehensive, independent audit across key aspects of data quality
- Prove that you are using the best data source and increase transparency with source verification
- Leverage custom scoring and analytics to identify high quality datasets that improve campaign performance
- Demonstrate the value you place on independent verification of data quality and compliance
Data Providers
Differentiate your data and increase sales by highlighting your quality
- Reduce compliance risk through in-depth verification of each of your data source's consent and compliance practices
- Confirm the quality of your data with a comprehensive, independent audit across key aspects of data quality
- Prove that you are using the best data sources and increase transparency to data buyers through source verification
- Leverage your high quality datasets to improve internal research and better understand client campaign performance
- Attract top brands and agencies with independent, third-party verification of your data quality and compliance
Technology & Data Platforms
Add value through independent data certification in your platform
- Reduce compliance risk through in-depth and customizable verification of data provider's consent and compliance practices
- Confirm the quality of the data in your platform with a comprehensive, independent audit across key aspects of data quality
- Prove to data buyers that you are providing the best available data options and increase transparency through source verification
- Help data buyers identify high quality datasets to improve and better understand campaign performance
- Attract top brands and agencies to your platform with independent, third-party verification of data quality and compliance
