Data driven marketing needs standards for privacy and quality
Until now, marketers and brands have lacked transparency into the privacy and quality of the partners powering their campaign spend. And high quality, privacy safe suppliers are not rewarded for investing in compliance and rigor that should differentiate them.
We provide a platform for comprehensive and independent data privacy and quality verification based on our core Neutronian Quality Index (NQITM) framework.
To us data transparency includes everything that a marketer may want to know about a dataset before using it — not just how it may perform or how accurate it is. User choice and control over data collection, data sourcing methods, and solution creation process including the modeling methodology are just a few of the many points that we review.
Learn more about the NQI framework here.
High-level solution components
High-level verification and scoring with ongoing monitoring
In-depth, 1-on-1 audit review with public certification upon completion
Customized performance measurement and data privacy benchmarking
Deliver better advertising results by ensuring data quality and compliance
Differentiate your data and increase sales by highlighting your quality
Add value through independent data certification in your platform
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Office Locations:
Silicon Valley, California
South Holland, Netherlands
When it comes to data privacy, consumers expect more than just compliance. Check out our new infographic with insights from our recent DPS reports to learn more!